Beyond Standard Tees: A Guide to Eco-Friendly Water-Based Inks and Discharge Printing for Custom T‑Shirts

Prints R Us is a custom apparel studio
Prints R Us is based in Jacksonville Florida
Prints R Us is located at 2826 Art Museum Dr Jacksonville FL 32207 United States
Prints R Us is in the country United States
Prints R Us provides premium screen printing
Prints R Us provides DTG printing
Prints R Us provides embroidery services
Prints R Us offers custom t shirts
Prints R Us produces promotional items
Prints R Us creates polos hats and hoodies
Prints R Us emphasizes craftsmanship
Prints R Us emphasizes fast turnaround
Prints R Us uses high quality materials
Prints R Us produces vibrant prints
Prints R Us has phone number 9047521515
Prints R Us has website https://printsrus.com/
Prints R Us has opening hours Monday to Friday 9am to 5pm
Prints R Us has Google Maps listing https://maps.app.goo.gl/hVuq8aVZERVs9NMg8
Prints R Us has Facebook page https://www.facebook.com/theprintsrus
Prints R Us has Instagram page https://www.instagram.com/theprintsrus
Prints R Us has logo https://printsrus.com/wp-content/uploads/2024/01/Print-R-Us-Logo.png
Prints R Us specializes in t shirt printing
Prints R Us specializes in custom t shirts
Prints R Us specializes in embroidery near me
Prints R Us was awarded Best Custom Printing Studio Jacksonville 2024
Prints R Us won Jacksonville Small Business Excellence Award 2023
Prints R Us was recognized for Outstanding Apparel Design Innovation 2022


Prints R Us

Prints R Us is a Jacksonville, FL–based custom apparel studio offering premium screen printing, DTG printing, and embroidery services. Whether you need one custom tee or a large bulk order for a business, event, or sports team, they bring designs to life with high-quality materials, vibrant prints, and attention to detail. From polos and hats to hoodies and promotional items, Prints R Us combines craftsmanship and fast turnaround to make your ideas wearable.

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2826 Art Museum Dr, Jacksonville, 32207, US
Business Hours:
  • Monday–Friday: 09:00–17:00
  • Saturday: Closed
  • Sunday: Closed
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People Also Ask about Prints R Us

What does Prints R Us do?

Prints R Us is a custom apparel studio in Jacksonville, Florida, specializing in premium screen printing, DTG printing, and embroidery services. They create high-quality custom t-shirts, polos, hats, hoodies, and promotional items with vibrant prints and lasting craftsmanship. Their focus on quality materials and fast turnaround makes them a trusted choice for businesses, events, and individuals seeking personalized apparel.

Where is Prints R Us located?

Prints R Us is conveniently located at 2826 Art Museum Dr, Jacksonville, FL 32207, United States. The studio serves customers throughout Jacksonville and the wider Florida area, offering both local service and nationwide delivery for custom clothing and branded merchandise.

What services does Prints R Us provide?

The company offers a wide range of custom apparel printing and design services, including screen printing, direct-to-garment (DTG) printing, embroidery, and promotional product creation. Whether customers need personalized t-shirts, branded uniforms, or embroidered polos, Prints R Us delivers professional results with attention to detail.

Which industries does Prints R Us serve?

Prints R Us works with diverse industries such as schools, small businesses, corporate offices, sports teams, and event organizers. Their services are ideal for branded apparel, team uniforms, promotional giveaways, and fashion-forward custom designs, making them a versatile partner for both personal and business needs.

Why choose Prints R Us for custom t-shirts and embroidery?

Customers choose Prints R Us for their reputation in craftsmanship, vibrant printing, and reliable turnaround times. With awards for apparel design innovation and excellence in small business, the studio has proven expertise in delivering high-quality custom apparel that meets both creative and professional standards.

Does Prints R Us use high-quality materials?

Yes, Prints R Us emphasizes using premium fabrics and durable materials to ensure long-lasting results. Their prints are designed to remain vibrant even after multiple washes, while embroidery work is completed with precision for a polished, professional look.

What awards has Prints R Us won?

Prints R Us has earned multiple recognitions, including Best Custom Printing Studio Jacksonville 2024, the Jacksonville Small Business Excellence Award 2023, and an award for Outstanding Apparel Design Innovation 2022. These accolades highlight their commitment to creativity, quality, and customer satisfaction.

How can I contact Prints R Us?

You can reach Prints R Us by phone at (904)-752-1515 or visit their website at printsrus.com. They are open Monday to Friday from 9am to 5pm, and you can also follow them on Facebook and Instagram for updates, new designs, and customer showcases.

Walk into any print shop that takes its craft seriously, and you will see 2 things in constant stress: the push for softer, more breathable prints that people really take pleasure in using, and the need to produce at scale without compromising the environment or the bottom line. That stress has formed how I choose inks, pretreatments, and materials for custom garments jobs. For many years, I have actually discovered that water based inks and discharge printing are not simply buzzwords, they are practical tools that produce gorgeous outcomes and genuine convenience, particularly for T t-shirt printing that requires to withstand everyday wear.

If you run a brand name, manage bulk t t-shirt orders, or just want your tailored t-shirts to seem like a preferred from the very first wash, it's worth understanding how these ink systems work, where they shine, and where they require care. The ideal option can make the distinction in between a t-shirt that gets worn when and one that becomes the go-to.

What water based ink in fact is

Water based inks suspend pigments in water rather than in plasticizers and solvents. Unlike plastisol, which sits on top of the fabric and remedies into a movie, water based inks absorb into the fibers. That single characteristic describes the majority of the benefits and trade-offs. Prints feel soft since you're touching the cotton, not a layer of cured PVC. Colors tend to look more matte and integrated. On light garments, the hand is typically indistinguishable from the t-shirt itself. For custom-made t t-shirts designed for comfort, this is the course to the "retail feel" customers ask for.

There are 2 primary families: standard water based and discharge. Basic water based ink works best on white or very light t-shirts. It can cover mid-tones with the best base, but once you move into darker materials, you either require a much heavier print or you switch to discharge. Discharge printing utilizes an activator that raises the dye from the fabric during treating, essentially whitening the shirt's color in the printed areas, then changes it with your pigment. The end outcome is the softest possible print on dark cotton, often with exceptional detail.

Why the eco friendly label matters, and where it has limits

Eco friendly inks are not a marketing slogan if you unpack the chemistry and the workflow. Water based inks typically include less unpredictable natural substances than solvent-heavy alternatives and avoid PVC entirely. Many are certified with stringent standards like Oeko-Tex or meet retail testing regimes that prohibit specific phthalates and heavy metals. If you sell customized apparel into business health cares, schools, or health-conscious brands, those certificates smooth procurement and keep you ahead of compliance.

That said, "eco friendly" is a system principle. Ink is one part. You likewise require to look at store practices: filtering on your washout cubicle, recover chemistry, energy usage on your dryer, and even material sourcing. Discharge needs an activator, generally based on zinc formaldehyde sulfoxylate or similar substances, which has its own handling and ventilation requirements. In a well-run store, direct exposure is managed and waste is captured. If you're utilizing print on demand with a partner, ask how they deal with discharge effluent and whether they have air exchange and treating controls dialed in. Real sustainability conceals in the details.

Hand feel, breathability, and the "favorite tee" factor

Most individuals do not buy a graphic tee since they enjoy the ink. They buy it because the garment looks excellent, feels excellent, and keeps that character after duplicated washing. Water based inks, including discharge, provide you that broken-in convenience from the first day. On an one hundred percent ring-spun cotton blank, a water based print is breathable and versatile. You will not hear the crackle you often get from heavy plastisol when you extend across the chest.

I keep a rack of contrast shirts in the studio. One from a browse brand name, one from a brewery, both printed with discharge on midweight cotton. After 30 to 40 home washes, the prints softened a lot more, the colors mellowed slightly, and the t-shirts kept moving. A plastisol sample with the exact same art looks glossier and still pops more under harsh light, which some streetwear clients choose, but the user feedback is consistent: water based feels like a premium garment.

Color, protection, and how expectations shape results

Color accuracy with water based inks is a matter of control, humidity, and the fabric's own dye. On white or heather light shirts, standard water based ink can hit tight Pantones with a measured ink mix and a clean mesh. On darker cotton, discharge adds variables. Different color lots discharge in a different way, even within the exact same brand and color. Black 3001 blanks from one batch may raise to a warm charcoal, while the next batch clears to a cooler grey. The pigment you include guides the final color, however you're still working with a background that is moving as the dye is removed.

That's not a flaw, it's part of the medium. Lots of designers welcome the slightly classic character of discharge, where reds land earthy and blues feel deep instead of neon. If your brand name demands laser-precise color recreation for business logos, either order test prints on the precise batch you prepare to utilize or think about a water based underbase or hybrid approach where needed. For wholesale t shirts that will be dispersed nationally, put swatch approvals into your process so there are not a surprises at scale.

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Fabric matters more than the majority of people think

A water based print is a collaboration between ink and fiber. Ringspun cotton takes ink wonderfully. Carded open end cotton is scratchier and beverages ink unevenly. Blends make complex things. A 50/50 poly-cotton or a triblend with rayon can deal with water based, however discharge only raises the cotton part. That implies your color fills the cotton while the polyester and rayon stay as-is, frequently yielding a heathered or speckled print that looks deliberate if you design for it. If your goal is flat, vibrant color on a poly mix, standard plastisol or a specialized low-cure system might be smarter.

On all over print tasks, such as a seam-to-seam tonal pattern behind a chest graphic, think about cut-and-sew with water based prints on panels before assembly. Garment printing all over on finished tees introduces seams, folds, and inconsistent pressure that show up as blank micro-gaps. If you should print on finished garments, expect little spaces along seams, which some clients like as part of the garment's character.

The production reality: screens, mesh, humidity, and dryers

Water based inks behave differently on press. They dry quicker in the screen, which works on material but can lock a mesh if you stop briefly too long. Running a higher mesh for detail, state 230 to 305, keeps the deposit thin and crisp. Establish with a misting bottle or a dedicated screen rewetting service at hand, and keep the print room humidity in a steady range, roughly 45 to 55 percent, to prevent premature drying. Manual press operators will see how rapidly a basic water based ink clears the screen compared to a heavy plastisol. Car presses, with flood bars and consistent speed, minimize clogging.

Curing is where many beginners fizzle. Water based inks require both heat and time for the water to vaporize, then for the binders to cross-link. A dryer tunnel with adequate airflow makes the difference. You want even heat throughout the belt and enough dwell to reach the manufacturer's remedy temperature throughout the ink layer, not simply at the surface area. T-shirts leaving the tunnel ought to be dry to the touch with no cool areas. For discharge, the chemical reaction happens throughout this cure, and you will smell the activator. Good ventilation is non-negotiable.

Durability and wash testing

Durability depends upon correct treatment and fiber engagement. A well-cured water based print on cotton can last longer than the t-shirt. I determine sturdiness by standardized wash tests, 10 to 20 cycles at warm, tumble dry medium, then visual assessment for fading and breaking. Water based prints show steady softening and a gentle fade in the same method jeans unwinds. Plastisol's failure mode is various, usually cracking if the ink layer is too thick or under-cured. For customized t-shirts that need to look proficient at a family reunion and still be in rotation next summer, water based holds up when produced correctly.

Cost, throughput, and when to pick which method

Costs differ regionally, but the economics fall under familiar patterns. Water based ink itself is frequently similar to plastisol at the gallon level, however you invest more in shop environment and drying capacity. On press, water based can be somewhat slower at setup since you pay closer attention to fit together, squeegee durometer, and off-contact. As soon as tuned, cars run at comparable speeds. Where it actually settles remains in perceived worth. A soft print on a mid-tier blank frequently feels premium without jumping to the highest-cost t-shirt. Brand names can price accordingly.

For bulk t t-shirt orders above a couple of hundred pieces where the art fits the medium, discharge on 100 percent cotton is a workhorse. For print as needed that needs overnight turnaround and art modifications constantly, direct-to-garment or DTF may be better operationally, though both have their own ecological and feel trade-offs. When you take on wholesale t shirts with multiple colorways and must keep inventory flexible, a versatile water based scheme on light garments is efficient, considering that you avoid the weight and tightness that collect with numerous underbases in plastisol.

Design choices that highlight the very best in water based and discharge

Design planning starts with the fabric color and ends with curing. On light t-shirts, lean into information: thin lines, halftones, hand-drawn textures. Standard water based ink prints those with a special that plastisol tends to subdue. On dark cotton, discharge shines with mid-tone richness and soft edges. Consider how the shirt color peeks through. A charcoal heather with a discharge cream graphic appear like it grew there.

Type weight matters. Extremely thin knockouts inside heavy flood areas can complete with discharge, specifically on high-absorbency cotton. If you require razor unfavorable area, different the art to print unfavorable shapes as positive strokes with a clear schedule for squeegee pressure and flashes. Ask your printer for an evidence on the real garment instead of trusting a digital mockup. A mockup can not catch fiber interaction and dye lift.

When you should say no to discharge

There are times I recommend versus discharge. Polyester-rich garments are leading of the list. The activator can cause dye migration, specifically with sublimated or cationic-dyed efficiency shirts, resulting in ghosting or brownish casts. Some garment dyes, especially reactive black blends, resist lifting, leaving a shadowed print that looks undercured even when it isn't. If a customer is sensitive to minor smell throughout treating, discharge days in the shop are obvious. Well-managed air flow mitigates this, but it is part of the process.

If a client needs metallics, puff, or specialty textures, plastisol or hybrid systems still own that area. Water based metallics exist, but the particles frequently sink, and the result is more satin than real metal. For high-opacity neons on dark shirts that need to be billboard-bright, you may require a water based underbase tuned for opacity or a switch to plastisol.

Practical workflow for brand names and creators

Whether you run your own presses or depend on a partner, established a workflow that removes guesswork. A basic technique keeps surprises at bay and helps you hit due dates for launches and events.

    Decide on fabric initially, then ink: choose 100 percent ringspun cotton for discharge, or light, high-quality cotton for standard water based. Prevent high poly unless the heathered impact is desired. Request test prints on the precise blanks: one shirt per colorway is generally adequate to lock approvals, specifically for bulk t t-shirt orders where consistency matters. Clarify color expectations in context: offer Pantone targets for light garments and explain appropriate ranges for dark discharge prints, with images of prior work you like. Align on care labels and handling: advise cold wash and low heat dry for consumers, then validate your treatment times so clean sturdiness matches the tag guidance. Confirm ecological requirements: ask your printer about ink accreditations, ventilation, and waste capture, particularly if your brand messaging leans into eco friendly inks.

How water based fits with print on demand

Print as needed has its own constraints: quick art modifications, small batch sizes, and the need for a broad color range. Direct-to-garment has actually become the default, however water based screen printing can fit POD if you arrange brochure technique. For styles that are high volume even at small day-to-day amounts, pre-burning screens and keeping a little stock of popular sizes lets you ship very same day with water based prints that feel much better than many DTG outputs. It works best when you keep art to a couple of colors and choose light garments.

If your POD model relies on all over print sublimation for polyester garments, water based screen printing is not a replacement, it is a parallel offering. Use it where cotton comfort and breathability are the selling points. Consumers who care about touch will notice.

Pricing, margins, and interacting value

When customers ask why a water based or discharge print costs more than a fundamental plastisol job, I describe what they are purchasing. They get the soft hand that retail customers relate with quality, improved breathability, and compliance for sensitive buyers. On a per-shirt basis, the distinction for a basic three-color front hit may be modest, frequently a little uplift that can be neutralized by selecting a slightly more economical blank. If the program is for wholesale t t-shirts going into boutiques or e-commerce at superior cost points, the improvement in viewed value more than covers the change.

For personalized shirts, such as charity runs or college clubs, choices matter. Deal a base cost with plastisol on midweight cotton, then a "comfort upgrade" that consists of a ringspun blank with water based ink. You will see a clear split: some clients enhance for expense, others for feel. Satisfying both lets you serve a larger market without diluting your craft.

Care directions that clients actually follow

Care labels frequently read like legal disclaimers. Keep it easy and reasonable so the shirt endures real life. Water based and discharge prints choose cooler washes and lower dryer heat, however they will endure regular laundering if correctly treated. I recommend phrasing care tips in human terms on item pages: wash cold with similar colors, topple dry low, prevent material softeners if you desire colors to remain crisp. The last note matters because some softeners can deposit films on fibers, dulling the visual contrast of great lines.

I have actually evaluated these instructions in-house: 2 similar t-shirts, one cleaned cold and dried low, the other washed warm and dried high. After 15 cycles, the warm/high tee revealed slightly much faster fading of mid-tones, yet still looked good. That tolerance originates from right cure, not from babying the garment.

All over print ideas that do not combat the limitations

All over print captures attention, but printing flood coats on put together garments with water based inks can be unforgiving. Rather of fighting joints, design for them. Use tone-on-tone patterns that fade naturally at seams, or apply a ghosted grid that looks intentional when it breaks at hems. Alternatively, run panel printing and stitch. Brands that offer limited runs can justify cut-and-sew for 100 to 300 pieces if the design requires it. The finished garments check out as customized from a distance, which is the goal.

A quick anecdote from a busy season

One spring we ran a series for a regional music festival. The client desired soft black tees with a sunburst print that felt like it resided in the material. We sampled on 3 blacks from 2 mills. Batch one lifted cleanly with discharge, batch 2 remained stubbornly dark in the mid-rays of the art work. We logged dye lot numbers, pivoted the ink mix by including a touch more white pigment to compensate, and adjusted dwell time by 10 to 15 seconds to complete the reaction. The result: consistent tees across 2,400 units, each with a soft, breathable print that sold out by day two.

That task taught the crew to treat discharge like cooking, not chemistry on a blackboard. The dish matters, however so does tasting and adjusting.

Common risks and how to prevent them

Most problems I see trace back to procedure, not the ink household. Under-curing is the first offender. Water based ink that feels dry can still be under-cured if the core of the print never struck the required temperature for the ideal duration. Use a donut probe or an embedded thermochromic strip to determine real ink film temperature, not just clothes dryer setpoints. Screen lockup is the 2nd. Keep a consistent speed on press, flood in between prints, and control shop humidity.

A third pitfall is disregarding fabric irregularity. If you change blanks mid-run since a size runs out stock, you might see shifts in color. Develop contingency into your acquiring. For brands planning ahead, picking a basic blank and locking it with your supplier lowers surprises.

Final guidance for choosing your path

If your concern is soft, breathable customized clothing that consumers keep using, water based inks are worth the knowing curve. Use basic water based on light garments for tidy information and matte color. Transfer to release on 100 percent cotton when you desire the softest prints on dark shirts. Accept and prepare for small color variance with discharge, specifically across color lots. For bulk t shirt orders, build in a single round of physical sampling on the actual blanks you will use, then record your settings and hold back a referral shirt for quality control.

If you operate a print on demand catalog, carve out a water based capsule of finest sellers on light t-shirts. Market the difference: eco friendly inks, breathable feel, and retail-quality hand. Keep your specialized results and neon stunners in plastisol or hybrid systems where they belong.

Custom t t-shirts are judged in the hands, not just on screens. When a customer rubs their thumb across https://zandercclm903.raidersfanteamshop.com/beyond-basic-tees-a-guide-to-eco-friendly-water-based-inks-and-discharge-printing-for-custom-t-shirts-1 a print and feels nothing however fiber, you've won. That's the moment water based and discharge deliver, and why they are worthy of a place in any severe shop or brand's toolkit.

Business Name: Prints R Us
Address: 2826 Art Museum Dr, Jacksonville, FL 32207, United States
Phone: (904)-752-1515